We help companies build and scale their thought leadership offerings

Our team of consultants draws on decades of experience in building, growing and exiting thought leadership businesses. We help companies set the right strategy, build the right team and turn their research and content offerings into highly successful ventures.

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Who we are

We help companies build and scale their thought leadership offerings

We draw on decades of experience in building, growing and exiting thought leadership businesses. We help companies set the right strategy, build the right team and turn their research and content offerings into highly successful ventures.

CONTACT US
20+ years

Thought leadership experience per partner

£10m+

Revenue business built in eight years

1000+

Successful client projects led

We work with B2B publishers, agencies and other organisations that are looking to set up or grow a thought leadership business or division.

Growth strategy

Setting overall growth strategy for your thought leadership business and tracking progress

Commercial strategy

Optimising commercial proposition and supporting new business development

Brand building and positioning

Helping your brand stand out, be noticed and have a clear, overarching proposition

Research design and operations

Helping you build a world-class research function that generates high-quality insight

Quality management

Ensuring that all thought leadership output is high quality and stands out from the crowd

Client management

Best practice in how to work effectively with clients and ensure win-win situations on campaigns

Training and coaching

Training and coaching modules covering core concepts in thought leadership for wider dissemination

Why work with us?

Innovative partnerships that drive results.
Senior-level support

When you work with Exhibit B, you work with the founders throughout. We do not hand over to a junior team to do all the hard work.

Breadth of knowledge

We have deep experience of every aspect of thought leadership, from growth strategy through to commercial proposition, managing projects and ensuring high-quality outputs.

Flexible approach

We design our services to meet your needs. You can choose from a large selection of consulting modules and also engage us on a project or ad hoc basis.

Unrivalled expertise

Our founders have more than 20 years’ experience of thought leadership, including setting up, growing and selling their agency to the Financial Times Group, which became FT Longitude.

Senior-level support

When you work with Exhibit B, you work with the founders throughout. We do not hand over to a junior team to do all the hard work.

Breadth of knowledge

We have deep experience of every aspect of thought leadership, from growth strategy through to commercial proposition, managing projects and ensuring high-quality outputs.

Flexible approach

We design our services to meet your needs. You can choose from a large selection of consulting modules and also engage us on a project or ad hoc basis.

Unrivalled expertise

Our founders have more than 20 years’ experience of thought leadership, including setting up, growing and selling their agency to the Financial Times Group, which became FT Longitude.

Ready to lead with content that matters? Let’s make it happen.

Contact us

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